rush-to-press
The Week's News in Christian Publishing
  • Industry News
  • Milestones
  • Media Announcements
  • Product News
  • Other News

Salem debuts book by Coach Joe Kennedy this week

From the 50-Yard Line to the Supreme Court — How a Marine Turned Football Coach Won Religious Liberty for All

Average Joe Is the Inspiring True Story of an Unlikely Hero Who Took a Stand Against Tyranny By Taking a Knee

NASHVILLE, Tenn. (August 8, 2023) — When Coach Joe Kennedy became a football coach, he made a promise to give thanks to God after each game, no matter the outcome. What started as a simple act of thanks turned into an investigation by the school board and an attempt to silence one man’s freedom of speech and religion. Coach Kennedy soon became an unlikely champion of religious freedom. A former atheist, Kennedy never imagined he’d lead the defense of Americans’ First Amendment rights. He certainly didn’t intend to be at odds with his wife, who was the school district’s personnel director. But his love for God and country and his never-say-die courage landed the Marine in the fight of his life. After a seven-year legal battle, which went to the Supreme Court twice, Coach Kennedy not only won his case but set a precedent that will continue to protect First Amendment rights for generations to come.

Now, Coach Kennedy is sharing how God transformed his life and gave him the courage to take a knee while taking a stand for his beliefs in his debut book, Average Joe: The Coach Joe Kennedy Story (Salem Books, October 24, 2023) along with revelations about the case that will keep readers on the edge of their seat.

“Those prayers I prayed on the fifty-yard line after the Bremerton High School football games were never for attention, and certainly never to proselytize impressionable minors,” writes Kennedy. “As a twenty-year Marine Corps veteran who fought in the First Gulf War, I simply took issue with my constitutional rights being assaulted—the rights I had risked my life to support and defend against when I took my Oath of Enlistment.”

“What most people don’t know is that the Court’s final decision has much greater ramifications nationwide. His is the most significant victory for religious freedom in over fifty years … [as] the Supreme Court overruled another major case, Lemon v Kurtzman, which has been cited more than seven thousand times in the last fifty years and created hostility toward religious expression across America,” shared Coach’s attorney, Kelly Shackelford, from the book’s foreword.

“Thanks to Coach Kennedy, Lemon is now dead. Six of the Supreme Court justices agreed that it was not only an outdated method of judging religious expression, but now all seven thousand citations over the past fifty years have to be reconsidered. Where crosses were once torn down, they can now go back up. Where Ten Commandments displays were put into storage, they can now come back out. Where prayers were banned through the threat of job termination, workers can now pray again. This all happened because of one average Joe with a heart for God and his country who knew how to fight and to persevere, and knew the importance of the freedoms he fought for.”

In this compelling and inspirational personal account, Coach Kennedy invites readers into his life to experience everything from his troubled youth to his victory at the Supreme Court and will encourage them to stand up for their constitutional rights.

A film about his life, also titled Average Joe, is currently in production.

Coach Kennedy is available for interviews and can speak to:

  • Fighting for our rights — Why free speech and religious liberty are worth fighting for
  • Cancel Culture — How core Christian beliefs can become the center of controversy
  • How to stand up for your beliefs even when faced with persecution
  • What to do when faced with government overreach

Coach Joe Kennedy, a twenty-year Marine veteran, was an assistant coach for the Bremerton High School (BHS) varsity football team. Before he even coached his first game, the Marine-turned-football coach made a commitment to God that he would give thanks at the conclusion of each game for what the players had accomplished and for the opportunity to be part of their lives through football. This was met with disapproval from his school district and turned into a lengthy court battle. On June 27, 2022, the Supreme Court ruled in favor of Coach Kennedy and his First Amendment right and on March 8, 2023, Coach Kennedy was officially reinstated as assistant coach and is excited to be back with his team. Joe and his wife, Denise, are parents to four and reside currently in Pensacola. A film inspired by his life is in development. He continues to speak across the country promoting freedom of speech. His new book, Average Joe, will be available for purchase nationwide October 24, 2023. Connect with him online at https://coachjoekennedy.com/.

Sign Up To Receive Industry News Each Week

Subscribe

This Month’s Bestsellers

VIEW BY GENRE
1 JESUS CALLING
SARAH YOUNG
2 PRACTICING THE WAY
JOHN MARK COMER
3 THE 5 LOVE LANGUAGES
GARY CHAPMAN
4 FORGIVING WHAT YOU CAN'T FORGET
LYSA TERKEURST
5 LIVING FEARLESS
JAMIE WINSHIP
6 HOLY SPIRIT
DAVID DIGA HERNANDEZ
7 NEW MORNING MERCIES
PAUL DAVID TRIPP
8 THE RUTHLESS ELIMINATION OF HURRY
JOHN MARK COMER
9 THE CASE FOR CHRIST
LEE STROBEL
10 IMAGINE HEAVEN
JOHN BURKE
View All
1 SINCERELY, STONEHEART
EMILY WILSON HUSSEM
2 SLOW BURN
DAWNCHERE WILKERSON
3 BLESSED ARE THE SPIRALING
LEVI LUSKO
4 EVERY THOUGHT CAPTIVE
KYLE IDLEMAN
5 THE FIGHT FOR US
REBEKAH LYONS AND GABE LYONS
6 NEVER GIVE UP
MAX LUCADO
7 THE SUMMER OF YOU AND ME
DENISE HUNTER
8 JESUS LISTENS LARGE TEXT WITH FULL SCRIPTURES
SARAH YOUNG
9 UNLOCK YOUR DELIVERANCE
KATHRYN KRICK
10 TWO SECONDS TOO LATE
DANI PETTREY
View All
1 WHERE SECRETS LIE
COLLEEN COBLE AND RICK ACKER
2 THE SUMMER OF YES
COURTNEY WALSH
3 REDEEMING LOVE
FRANCINE RIVERS
4 WHEN CRICKETS CRY
CHARLES MARTIN
5 HINDS' FEET ON HIGH PLACES
HANNAH HURNARD
6 VANISHED
DAVID JEREMIAH WITH SAM O'NEAL
7 THE HIDDEN PRINCE
TESSA AFSHAR
8 THE SHACK
WILLIAM PAUL YOUNG
9 A LINEAGE OF GRACE
FRANCINE RIVERS
10 WHAT NOT TO DO ON VACATION
RACHEL MAGEE
View All
1 JESUS CALLING
SARAH YOUNG
2 PRACTICING THE WAY
JOHN MARK COMER
3 THE 5 LOVE LANGUAGES
GARY CHAPMAN
4 FORGIVING WHAT YOU CAN'T FORGET
LYSA TERKEURST
5 LIVING FEARLESS
JAMIE WINSHIP
6 HOLY SPIRIT
DAVID DIGA HERNANDEZ
7 NEW MORNING MERCIES
PAUL DAVID TRIPP
8 THE RUTHLESS ELIMINATION OF HURRY
JOHN MARK COMER
9 THE CASE FOR CHRIST
LEE STROBEL
10 IMAGINE HEAVEN
JOHN BURKE
View All
1 THE ACTION BIBLE
SERGIO CARIELLO
2 THE BEGINNER'S BIBLE
THE BEGINNER'S BIBLE
3 THE JESUS STORYBOOK BIBLE
SALLY LLOYD-JONES
4 GREAT AND SMALL PRAYERS FOR BABIES
PAMELA KENNEDY
5 THE WORLD NEEDS WHO YOU WERE MADE TO BE
JOANNA GAINES
6 THE COMPLETE ILLUSTRATED CHILDREN'S BIBLE
JANICE EMMERSON
7 GOD GAVE US YOU
LISA TAWN BERGREN
8 MOSTLY WHAT GOD DOES IS LOVE YOU
SAVANNAH GUTHRIE
9 THE BIGGEST STORY BIBLE STORYBOOK
KEVIN DEYOUNG
10 WHEREVER YOU GO, I WANT YOU TO KNOW...
MELISSA B. KRUGER
View All
1 THE HARBINGER: A GRAPHIC NOVEL
JONATHAN CAHN
2 SINGLE, DATING, ENGAGED, MARRIED
BEN STUART
3 LIVE ON PURPOSE
SADIE ROBERTSON HUFF WITH BETH CLARK AND TAMA FORTNER
4 THE 5-MINUTE BIBLE STUDY FOR TEEN GIRLS
CAREY SCOTT
5 DO HARD THINGS
ALEX HARRIS AND BRETT HARRIS
6 GOD IS WITH YOU EVERY DAY
MAX LUCADO
7 THE CASE FOR CHRIST STUDENT EDITION
LEE STROBEL WITH JANE VOGEL
8 FLOURISH
COMPILED BY BARBOUR STAFF
9 OUTDATED
JONATHAN POKLUDA AND KEVIN MCCONAGHY
10 INTERCESSORY PRAYER
DUTCH SHEETS
View All
1 THE GOSPEL STORY
MARY WILEY
2 ONE-MINUTE INSIGHTS FOR MEN
JIM GEORGE
3 365 READ-ALOUD BEDTIME BIBLE STORIES
DANIEL PARTNER
4 KNOW YOUR BIBLE
PAUL KENT
5 ONE-MINUTE INSPIRATIONS FOR WOMEN
ELIZABETH GEORGE
6 3-MINUTE DEVOTIONS FOR MEN
COMPILED BY BARBOUR STAFF
7 BIBLE PROMISE BOOK - KJV
BARBOUR PUBLISHING
8 199 PROMISES OF GOD
PUBLISHING, BARBOUR
9 77 MEMORY VERSES EVERY KID SHOULD KNOW
CHRISTIAN ART KIDS
10 BIBLE PROMISES FOR MOMS
HEIDI ST JOHN
View All
1 KJV GIANT PRINT FULL SIZE BIBLE
CHRISTIAN ART PUBLISHERS
2 ESV CHURCH BIBLE
CROSSWAY
3 NIV ADVENTURE BIBLE, Hardcover
ZONDERVAN
4 KJV LARGE PRINT PERSONAL SIZE REFERENCE BIBLE
HOLMAN BIBLE PUBLISHERS
5 CSB SHE READS TRUTH BIBLE, GREY
RAECHEL MYERS AND AMANDA BIBLE WILLIAMS
6 NIV THE WOMAN'S STUDY BIBLE
THOMAS NELSON
7 NKJV PERSONAL SIZE LARGE PRINT REFERENCE BIBLE
THOMAS NELSON
8 ESV STUDY BIBLE
J. I. PACKER, MARK DEVER AND JOHN PIPER
9 NLT LARGE PRINT PREMIUM VALUE THINLINE BIBLE, Brown
TYNDALE
10 ESV JOURNALING BIBLE
CROSSWAY BIBLES
View All
1 ESV ECONOMY BIBLE
CROSSWAY
2 ESV ECONOMY HOLY BIBLE FOR KIDS
CROSSWAY
3 NIV LARGER PRINT HOLY BIBLE, ECONOMY EDITION
ZONDERVAN
4 ESV LARGE PRINT ECONOMY BIBLE
CROSSWAY
5 NLT LARGE PRINT HOLY BIBLE ECONOMY OUTREACH EDITION
TYNDALE
6 KJV GIFT & AWARD BIBLE
THOMAS NELSON
7 NIV ECONOMY BIBLE
ZONDERVAN
8 NIV GIFT & AWARD BIBLE, Pink
ZONDERVAN
9 NIV OUTREACH BIBLE STUDENT EDITION
ZONDERVAN
10 NLT ECONOMY TEXT BIBLE
TYNDALE
View All
1 English Standard Version
2 New International Version
3 King James Version
4 New Living Translation
5 New King James Version
6 Christian Standard Bible
7 Reina Valera
8 New International Reader's Version
9 Nueva Version International
10 New American Standard Bible
View All
1 LOS 5 LENGUAJES DEL AMOR EDICION REVISADA
GARY CHAPMAN
2 PERDONA LO QUE NO PUEDES OLVIDAR
LYSA TERKEURST
3 UN ANO CON DIOS
B&H ESPANOL EDITORIAL
4 UNA VIDA CON PROPOSITO
RICK WARREN
5 UNA MUJER SABIA
WENDY BELLO
6 EL PODER DE LA MUJER QUE ORA
STORMIE OMARTIAN
7 JESUS TE LLAMA
SARAH YOUNG
8 EL DESAFIO DE 30 DIAS DE ORACION PARA HOMBRES
JESS MACCALLUM
9 DESTINADO AL EXITO
DANTE GEBEL
10 VIVIENDO SU VOLUNTAD
SEBASTIAN FRANZ
View All
1 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Negro
B&H ESPANOL EDITORIAL
2 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Negro tapa dura
B&H ESPANOL EDITORIAL
3 RVR1960 BIBLIA LETRA GRANDE TAMANO MANUAL EDICION TIERRA SANTA
B&H ESPANOL EDITORIAL
4 RVR1960 BIBLIA DEL PESCADOR LETRA GRANDE, Caoba
LUIS ANGEL DIAZ-PABON
5 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Rosa
B&H ESPANOL EDITORIAL
6 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Turquesa
B&H ESPANOL EDITORIAL
7 RVR1960 SANTA BIBLIA EDICION PORTATIL CON CREMALLERA
RVR 1960- REINA VALERA 1960
8 RVR60 SANTA BIBLIA LETRA SUPERGIGANTE CON CIERRE
RVR 1960- REINA VALERA 1960
9 RVR1960 BIBLIA DE APUNTES
B&H ESPANOL EDITORIAL
10 RVR1960 BIBLIA LETRA GRANDE TAMANO MANUAL CON INDICE
B&H ESPANOL EDITORIAL
View All
1 LA GRAN HISTORIA DEL EVANGELIO
B&H ESPANOL EDITORIAL
2 PREOCUPATE MENOS Y ORA MAS
DONNA K. MALTESE
3 365 HISTORIAS BIBLICAS PARA LA HORA DE DORMIR
COMPILED BY BARBOUR STAFF
4 EL SECRETO DE LA PAZ PERSONAL
BILLY GRAHAM
5 DEVOCIONALES DE 3 MINUTOS PARA HOMBRES
COMPILED BY BARBOUR STAFF
6 UN HOMBRE CONFORME AL CORAZON DE DIOS
JIM GEORGE
7 JESUS SALVA AL MUNDO
VIDA
8 DEMASIADO BENDECIDA PARA ESTAR ESTRESADA
DEBORA M. COTY
9 ESTRESATE MENOS, ORA MAS
DONNA K. MALTESE
10 3:16 EVANGELIO DE JUAN
MAX LUCADO
View All

Upcoming Events

ECPA webinar: Communicating Appreciation in the Workplace
August 8 | 10 am central
ECPA Asia Rights & Export Fair
September 1-2, 2025 | Bangkok, Thailand
ECPA C-Suite Symposium
September 7-9, 2025 | Tucson, Arizona
ECPA PubU Online
Oct 31 through Nov 14, 2025
ECPA LOGO
submit icon

Submit a News Item

Submit industry related news releases to rushtopress @ecpa .org for consideration. Rush to Press is sent every Monday and eligible releases must be received by end of day Friday prior to the Monday’s publication.

announce icon

Career Posts

To announce a job opening in Rush to Press, post it first at the ECPA Career Center and your announcement will appear in the next issue.

subscribe icon

Subscribe

To receive Rush to Press, along with other industry updates from ECPA, please follow the instructions here to create or modify your ECPA community profile. To subscribe to Rush to Press without using a profile, subscribe here.

unsubscribe icon

Unsubscribe

If you would like to be removed from the Rush to Press distribution list, please edit your ECPA profile preferences or email info @ecpa .org.

advertise icon

Advertise

If you would like to reach over 3,300 industry subscribers and media contacts each week, consider advertising in Rush to Press. Contact sponsorship @ecpa .org for more information.

More news at RushtoPress.org. #RushtoPress @ECPA
This is a publication of the Evangelical Christian Publishers Association. For more information about ECPA, contact info@ecpa.org or visit ECPA.org.
Copyright © 2025 · ECPA