Nashville, Tenn. (April 6, 2020) – HarperCollins Christian Publishing (HCCP) today announced Stefanie Schroeder as the publicity director for its Gift division which operates Thomas Nelson Gift and Zondervan Gift.
Schroeder has over fourteen years of PR experience and has spent the last five managing the publicity strategy for the HCCP Children’s and Gift divisions. During this time, she has spearheaded national publicity campaigns for bestsellers including When Less Becomes More (Emily Ley), We Are the Gardeners (Joanna Gaines), Cozy White Cottage (Liz Marie Galvin), and most recently, Live! (Sadie Robertson).
As publicity director for Thomas Nelson Gift and Zondervan Gift, Schroeder will oversee the teams’ publicity strategy, determining and implementing the most effective local and national campaigns for each title. She will also maintain key media, podcast, and radio relationships, while continuing to innovate with cutting edge publicity tactics.
“Stefanie has been an integral part of HCCP’s Children’s and Gift Book teams for over five years, and has become a publicity resident expert, not just for her team but the company as a whole,” said Kristi Smith, senior director of marketing, Thomas Nelson Gift and Zondervan Gift. “Her proven track record of managing our authors and projects with expertise and grace has paved the way for this well-deserved promotion. I look forward to seeing the many successes she has in this position.”
About HarperCollins Christian Publishing: The world’s leading Christian publisher, HarperCollins Christian Publishing Inc., comprises the Thomas Nelson and Zondervan publishing groups, Olive Tree Bible Software, BibleGateway.com, FaithGateway.com and ChurchSource.com. The Company produces bestselling Bibles, inspirational books, academic resources, curriculum, audio and digital content for the Christian market space. Bible Gateway is the world’s largest Christian website with more than 20 million unique monthly visitors. HarperCollins Christian Publishing is headquartered in Nashville, TN.