rush-to-press
The Week's News in Christian Publishing
  • Industry News
  • Milestones
  • Media Announcements
  • Product News
  • Other News

Charisma House releases Pastor Choco De Jesús new book, “Love Them Anyway”

PASTOR CHOCO DE JESÚS CHALLENGES A POLARIZED CULTURE WITH HIS GUIDING LIFE PRINCIPLE TO ‘LOVE THEM ANYWAY’

ORLANDO, Fla.— Pastor and Bestselling Author Choco De Jesús gets why our world has never been more desperate than it is today for unity and respect for people from all walks of life. One need only read the morning headlines to see how the emotional barriers and bitterness that have poisoned our discourse play out across the country and are defining us. Today, many people even see Christians as angry followers of God who are more interested in winning political arguments than respecting and loving others.

Pastor Choco firmly believes there is a better way. In his new book, Love Them Anyway: Finding Hope in a Divided World Gone Crazy (Charisma House Publishing, ISBN-13: 978-1-62999-715-5), he writes, “division can become so common that love can feel weird or wrong at times. But love breaks through defenses and destroys walls that divide us.” Watch this video message from Pastor Choco about his new book: bit.ly/LoveThemAnyway

Through personal accounts of growing up in downtown Chicago’s Humboldt Park, getting married, raising a family, and pastoring New Life Covenant Church, Pastor Choco humbly and transparently describes how choosing the perspective and the lifestyle of the kingdom of God to “love them anyway” helped transform the crime-ridden community he called home for decades.

“The currency of the kingdom of God isn’t prayer, Bible study, missions, or service; it’s love” writes Pastor Choco. “All the disciplines are means to put us in touch with the love of God so it overflows into the lives of those around us.”

Pastor Choco explores questions in his book such as, “What about stereotype, race, that person or group of people in a political, cultural, or socioeconomic class who don’t behave like you? Don’t believe like you? And if you are honest…make you uncomfortable? What is love in this context?” In response, he is not judging his fellow believers – but reflecting on his own personal journey and experience as a pastor, when he writes: “Jesus broke social and religious boundaries to love those whom the religious people detested. Jesus didn’t distinguish between the deserving and the undeserving. Love is the answer, but only if we admit our resistance, fill the holes in our hearts with God’s in-spite-of love, and choose to love them anyway.”

Love Them Anyway will inspire readers to love in a way like never before, paving a compelling path to both express and experience a truly transformative love on a deep level—and that love will change lives. Pastor Choco explains that when we see past disagreement, indifference, and offense, and love them anyway, our passion will be redirected and our purpose will be refined, opening up the possibility to be used by God in ways never imagined.

What leaders are saying about Pastor Choco’s book:

  • “While many have written about life in the inner city where violence and crime are everyday occurrences, Pastor Choco has lived this and come out on the other side, more determined than ever to combat every enemy of peace with love, hope, and the profound message of grace, mercy, and salvation.”
    -Jentezen Franklin Senior Pastor, Free Chapel New York Times Best-Selling Author
  • “Pastor Choco’s love for the marginalized serves as a modern-day unbridled application of the Good Samaritan parable. His leadership transformed Chicago, and now his message stands poised to change the world. Beyond a must read, this is a must do!”
    -Pastor Samuel Rodriguez President, National Hispanic Christian Leadership Conference
  • “Read this book and use it as a catalyst for change in your own heart and mind, transforming you into a living, breathing extension of God’s love to others.”
    -Mark Batterson, New York Times Best-Selling Author of The Circle Maker, Lead Pastor, National Community Church

Pastor Choco De Jesús’ book is designed for individual study, small groups, and classes. Each chapter’s questions are designed to promote reflection, application, and discussion.

Love Them Anyway: Finding Hope in a Divided World Gone Crazy is released by Charisma House, which publishes books that challenge, encourage, teach, and equip Christians.

For additional information, including a free sample chapter, visit: https://lovethemanywaybook.com

Stay in touch with Pastor Choco De Jesús:

  • Facebook: @pastorchocodejesus
  • Twitter: @PastorChoco
  • Instagram: @pastorchoco
  • Website: mynewlife.org

Wilfredo “Choco” De Jesús, is the former senior pastor of New Life Covenant Church in Chicago, one of the largest US congregations in the Assemblies of God. Recently he was elected General treasurer of the Assemblies of God. He is the founder of the nonprofit agency Chicago Dream Center, which serves the city of Chicago through residential, outreach, and rescue programs. In 2013 De Jesús was named one of Time magazine’s 100 most influential people in the world in recognition of his authentic Christian leadership in evangelical and Latino communities. De Jesús lives in Springfield, Missouri, with his wife, Elizabeth.

Title: Love Them Anyway: Finding Hope in a Divided World Gone Crazy | Retail: US $17.99 | Release Date: June 1, 2021 | ISBN-13: 978-1-62999-715-5 | E-Book ISBN: 978-1-62999-716-2 | Audio Download: 978-1-62999-715-5 Binding: Trade paper| Size: 6” x 9” | Page Count: 224 | Hometown: Chicago, IL | BISAC Category: RELIGION / Christian Living / Personal Growth RELIGION / Christian Living / Social Issues RELIGION / Christian Ministry / Evangelism

To interview Pastor Choco or for a review copy of Love Them Anyway,  contact Lklosterman@tkomarketing.net or chelsey@tkomarketing.net

Media Contacts:  TKO Publicity
Linda Klosterman, lklosterman@tkomarketing.net or Chelsey Dickson, chelsey@tkomarketing.net

Sign Up To Receive Industry News Each Week

Subscribe

This Month’s Bestsellers

VIEW BY GENRE
1 JESUS CALLING
SARAH YOUNG
2 PRACTICING THE WAY
JOHN MARK COMER
3 THE 5 LOVE LANGUAGES
GARY CHAPMAN
4 FORGIVING WHAT YOU CAN'T FORGET
LYSA TERKEURST
5 LIVING FEARLESS
JAMIE WINSHIP
6 HOLY SPIRIT
DAVID DIGA HERNANDEZ
7 NEW MORNING MERCIES
PAUL DAVID TRIPP
8 THE RUTHLESS ELIMINATION OF HURRY
JOHN MARK COMER
9 THE CASE FOR CHRIST
LEE STROBEL
10 IMAGINE HEAVEN
JOHN BURKE
View All
1 SINCERELY, STONEHEART
EMILY WILSON HUSSEM
2 SLOW BURN
DAWNCHERE WILKERSON
3 BLESSED ARE THE SPIRALING
LEVI LUSKO
4 EVERY THOUGHT CAPTIVE
KYLE IDLEMAN
5 THE FIGHT FOR US
REBEKAH LYONS AND GABE LYONS
6 NEVER GIVE UP
MAX LUCADO
7 THE SUMMER OF YOU AND ME
DENISE HUNTER
8 JESUS LISTENS LARGE TEXT WITH FULL SCRIPTURES
SARAH YOUNG
9 UNLOCK YOUR DELIVERANCE
KATHRYN KRICK
10 TWO SECONDS TOO LATE
DANI PETTREY
View All
1 WHERE SECRETS LIE
COLLEEN COBLE AND RICK ACKER
2 THE SUMMER OF YES
COURTNEY WALSH
3 REDEEMING LOVE
FRANCINE RIVERS
4 WHEN CRICKETS CRY
CHARLES MARTIN
5 HINDS' FEET ON HIGH PLACES
HANNAH HURNARD
6 VANISHED
DAVID JEREMIAH WITH SAM O'NEAL
7 THE HIDDEN PRINCE
TESSA AFSHAR
8 THE SHACK
WILLIAM PAUL YOUNG
9 A LINEAGE OF GRACE
FRANCINE RIVERS
10 WHAT NOT TO DO ON VACATION
RACHEL MAGEE
View All
1 JESUS CALLING
SARAH YOUNG
2 PRACTICING THE WAY
JOHN MARK COMER
3 THE 5 LOVE LANGUAGES
GARY CHAPMAN
4 FORGIVING WHAT YOU CAN'T FORGET
LYSA TERKEURST
5 LIVING FEARLESS
JAMIE WINSHIP
6 HOLY SPIRIT
DAVID DIGA HERNANDEZ
7 NEW MORNING MERCIES
PAUL DAVID TRIPP
8 THE RUTHLESS ELIMINATION OF HURRY
JOHN MARK COMER
9 THE CASE FOR CHRIST
LEE STROBEL
10 IMAGINE HEAVEN
JOHN BURKE
View All
1 THE ACTION BIBLE
SERGIO CARIELLO
2 THE BEGINNER'S BIBLE
THE BEGINNER'S BIBLE
3 THE JESUS STORYBOOK BIBLE
SALLY LLOYD-JONES
4 GREAT AND SMALL PRAYERS FOR BABIES
PAMELA KENNEDY
5 THE WORLD NEEDS WHO YOU WERE MADE TO BE
JOANNA GAINES
6 THE COMPLETE ILLUSTRATED CHILDREN'S BIBLE
JANICE EMMERSON
7 GOD GAVE US YOU
LISA TAWN BERGREN
8 MOSTLY WHAT GOD DOES IS LOVE YOU
SAVANNAH GUTHRIE
9 THE BIGGEST STORY BIBLE STORYBOOK
KEVIN DEYOUNG
10 WHEREVER YOU GO, I WANT YOU TO KNOW...
MELISSA B. KRUGER
View All
1 THE HARBINGER: A GRAPHIC NOVEL
JONATHAN CAHN
2 SINGLE, DATING, ENGAGED, MARRIED
BEN STUART
3 LIVE ON PURPOSE
SADIE ROBERTSON HUFF WITH BETH CLARK AND TAMA FORTNER
4 THE 5-MINUTE BIBLE STUDY FOR TEEN GIRLS
CAREY SCOTT
5 DO HARD THINGS
ALEX HARRIS AND BRETT HARRIS
6 GOD IS WITH YOU EVERY DAY
MAX LUCADO
7 THE CASE FOR CHRIST STUDENT EDITION
LEE STROBEL WITH JANE VOGEL
8 FLOURISH
COMPILED BY BARBOUR STAFF
9 OUTDATED
JONATHAN POKLUDA AND KEVIN MCCONAGHY
10 INTERCESSORY PRAYER
DUTCH SHEETS
View All
1 THE GOSPEL STORY
MARY WILEY
2 ONE-MINUTE INSIGHTS FOR MEN
JIM GEORGE
3 365 READ-ALOUD BEDTIME BIBLE STORIES
DANIEL PARTNER
4 KNOW YOUR BIBLE
PAUL KENT
5 ONE-MINUTE INSPIRATIONS FOR WOMEN
ELIZABETH GEORGE
6 3-MINUTE DEVOTIONS FOR MEN
COMPILED BY BARBOUR STAFF
7 BIBLE PROMISE BOOK - KJV
BARBOUR PUBLISHING
8 199 PROMISES OF GOD
PUBLISHING, BARBOUR
9 77 MEMORY VERSES EVERY KID SHOULD KNOW
CHRISTIAN ART KIDS
10 BIBLE PROMISES FOR MOMS
HEIDI ST JOHN
View All
1 KJV GIANT PRINT FULL SIZE BIBLE
CHRISTIAN ART PUBLISHERS
2 ESV CHURCH BIBLE
CROSSWAY
3 NIV ADVENTURE BIBLE, Hardcover
ZONDERVAN
4 KJV LARGE PRINT PERSONAL SIZE REFERENCE BIBLE
HOLMAN BIBLE PUBLISHERS
5 CSB SHE READS TRUTH BIBLE, GREY
RAECHEL MYERS AND AMANDA BIBLE WILLIAMS
6 NIV THE WOMAN'S STUDY BIBLE
THOMAS NELSON
7 NKJV PERSONAL SIZE LARGE PRINT REFERENCE BIBLE
THOMAS NELSON
8 ESV STUDY BIBLE
J. I. PACKER, MARK DEVER AND JOHN PIPER
9 NLT LARGE PRINT PREMIUM VALUE THINLINE BIBLE, Brown
TYNDALE
10 ESV JOURNALING BIBLE
CROSSWAY BIBLES
View All
1 ESV ECONOMY BIBLE
CROSSWAY
2 ESV ECONOMY HOLY BIBLE FOR KIDS
CROSSWAY
3 NIV LARGER PRINT HOLY BIBLE, ECONOMY EDITION
ZONDERVAN
4 ESV LARGE PRINT ECONOMY BIBLE
CROSSWAY
5 NLT LARGE PRINT HOLY BIBLE ECONOMY OUTREACH EDITION
TYNDALE
6 KJV GIFT & AWARD BIBLE
THOMAS NELSON
7 NIV ECONOMY BIBLE
ZONDERVAN
8 NIV GIFT & AWARD BIBLE, Pink
ZONDERVAN
9 NIV OUTREACH BIBLE STUDENT EDITION
ZONDERVAN
10 NLT ECONOMY TEXT BIBLE
TYNDALE
View All
1 English Standard Version
2 New International Version
3 King James Version
4 New Living Translation
5 New King James Version
6 Christian Standard Bible
7 Reina Valera
8 New International Reader's Version
9 Nueva Version International
10 New American Standard Bible
View All
1 LOS 5 LENGUAJES DEL AMOR EDICION REVISADA
GARY CHAPMAN
2 PERDONA LO QUE NO PUEDES OLVIDAR
LYSA TERKEURST
3 UN ANO CON DIOS
B&H ESPANOL EDITORIAL
4 UNA VIDA CON PROPOSITO
RICK WARREN
5 UNA MUJER SABIA
WENDY BELLO
6 EL PODER DE LA MUJER QUE ORA
STORMIE OMARTIAN
7 JESUS TE LLAMA
SARAH YOUNG
8 EL DESAFIO DE 30 DIAS DE ORACION PARA HOMBRES
JESS MACCALLUM
9 DESTINADO AL EXITO
DANTE GEBEL
10 VIVIENDO SU VOLUNTAD
SEBASTIAN FRANZ
View All
1 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Negro
B&H ESPANOL EDITORIAL
2 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Negro tapa dura
B&H ESPANOL EDITORIAL
3 RVR1960 BIBLIA LETRA GRANDE TAMANO MANUAL EDICION TIERRA SANTA
B&H ESPANOL EDITORIAL
4 RVR1960 BIBLIA DEL PESCADOR LETRA GRANDE, Caoba
LUIS ANGEL DIAZ-PABON
5 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Rosa
B&H ESPANOL EDITORIAL
6 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Turquesa
B&H ESPANOL EDITORIAL
7 RVR1960 SANTA BIBLIA EDICION PORTATIL CON CREMALLERA
RVR 1960- REINA VALERA 1960
8 RVR60 SANTA BIBLIA LETRA SUPERGIGANTE CON CIERRE
RVR 1960- REINA VALERA 1960
9 RVR1960 BIBLIA DE APUNTES
B&H ESPANOL EDITORIAL
10 RVR1960 BIBLIA LETRA GRANDE TAMANO MANUAL CON INDICE
B&H ESPANOL EDITORIAL
View All
1 LA GRAN HISTORIA DEL EVANGELIO
B&H ESPANOL EDITORIAL
2 PREOCUPATE MENOS Y ORA MAS
DONNA K. MALTESE
3 365 HISTORIAS BIBLICAS PARA LA HORA DE DORMIR
COMPILED BY BARBOUR STAFF
4 EL SECRETO DE LA PAZ PERSONAL
BILLY GRAHAM
5 DEVOCIONALES DE 3 MINUTOS PARA HOMBRES
COMPILED BY BARBOUR STAFF
6 UN HOMBRE CONFORME AL CORAZON DE DIOS
JIM GEORGE
7 JESUS SALVA AL MUNDO
VIDA
8 DEMASIADO BENDECIDA PARA ESTAR ESTRESADA
DEBORA M. COTY
9 ESTRESATE MENOS, ORA MAS
DONNA K. MALTESE
10 3:16 EVANGELIO DE JUAN
MAX LUCADO
View All

Upcoming Events

ECPA webinar: Communicating Appreciation in the Workplace
August 8 | 10 am central
ECPA Asia Rights & Export Fair
September 1-2, 2025 | Bangkok, Thailand
ECPA C-Suite Symposium
September 7-9, 2025 | Tucson, Arizona
The Christy Award® Finalist Reveal Webcast
September 19 | 10 am central
ECPA PubU Online
Oct 31 through Nov 14, 2025

Career Center

Marketing Manager, Trade NonFiction
Baker Book House Company, Ada, Michigan (Hybrid)
Senior Designer
Crossway, Wheaton, Illinois
ECPA LOGO
submit icon

Submit a News Item

Submit industry related news releases to rushtopress @ecpa .org for consideration. Rush to Press is sent every Monday and eligible releases must be received by end of day Friday prior to the Monday’s publication.

announce icon

Career Posts

To announce a job opening in Rush to Press, post it first at the ECPA Career Center and your announcement will appear in the next issue.

subscribe icon

Subscribe

To receive Rush to Press, along with other industry updates from ECPA, please follow the instructions here to create or modify your ECPA community profile. To subscribe to Rush to Press without using a profile, subscribe here.

unsubscribe icon

Unsubscribe

If you would like to be removed from the Rush to Press distribution list, please edit your ECPA profile preferences or email info @ecpa .org.

advertise icon

Advertise

If you would like to reach over 3,300 industry subscribers and media contacts each week, consider advertising in Rush to Press. Contact sponsorship @ecpa .org for more information.

More news at RushtoPress.org. #RushtoPress @ECPA
This is a publication of the Evangelical Christian Publishers Association. For more information about ECPA, contact info@ecpa.org or visit ECPA.org.
Copyright © 2025 · ECPA