Margaret Kercher has been promoted to publicity director, Fiction for both HarperCollins Christian Publishing and HarperCollins Focus. In this role, Margaret will oversee the publicity strategy for Thomas Nelson Fiction, Zondervan Fiction, and the general market imprint, Harper Muse, as well as lead awareness campaigns in both the Christian and general markets.
Margaret joined the Fiction team in 2019 as a publicity manager after working for GS&F, an award-winning Nashville-based advertising agency, where she worked on national PR campaigns for brands like Amazon Prime. Since joining the team, Margaret has expanded Fiction’s reach with features in major media outlets including the TODAY Show, The New York Post, Vanity Fair, Town & Country, BuzzFeed, Cosmopolitan, Entertainment Weekly, and PopSugar. She also spearheaded the publicity campaign for the 2021 launch of the Harper Muse imprint, which received an international platinum Marcom Award.