(Nashville, TN) December 13, 2017—Thomas Nelson announced Mark Glesne as marketing director, with a special focus working on the Max Lucado and Lysa TerKeurst publishing brands.
Glesne comes to Thomas Nelson with 14 years of results-driven, revenue-generating marketing experience, most recently serving as director of marketing and digital commerce at TOL, Inc. in Calabasas, California. At TOL, he oversaw marketing strategy, vision development, and brand implementation, in addition to developing digital marketing plans and growing the web presence and e-commerce business.
“Mark’s philosophy boils down to one idea: person-to-person marketing, a guiding principle we feel is a great complement to the marketing framework we build with each of our authors at Thomas Nelson,” says Brian Hampton, senior vice president and publisher. “Mark has a keen understanding of both the analytical and creative sides of marketing, and we are eager for him to begin collaborating with our authors to further articulate and leverage their brands for long-term success.”
Glesne holds a degree in Communications, with a concentration in Advertising and Public Relations.
About Thomas Nelson: Thomas Nelson is a world leading publisher and provider of Christian content and has been providing readers with quality inspirational product for more than 200 years. As part of HarperCollins Christian Publishing, Inc., the publishing group provides multiple formats of award-winning Bibles, books, gift books, cookbooks, curricula, and digital content, with distribution of its products in more than 100 countries. Thomas Nelson, is headquartered in Nashville, TN. For additional information visit www.thomasnelson.com.