rush-to-press
The Week's News in Christian Publishing
  • Industry News
  • Milestones
  • Media Announcements
  • Product News
  • Other News

“What Is The Gospel?” surpasses 250,000 in print with Crossway

WHEATON, Ill.—Crossway is pleased to announce that Greg Gilbert’s book What Is the Gospel? (Crossway, April 2010) has surpassed 250,000 units in print sales.

Clearly written for both Christian and non-Christian readers, What Is the Gospel? carefully examines four main subjects in Scripture—God, man, Christ, and a response—in order to formulate a biblical understanding of the gospel. Gilbert then explores the effects of the gospel in the lives of individuals, in churches, and throughout the world.

Gilbert writes, “An emaciated gospel leads to emaciated worship. It lowers our eyes from God to self and cheapens what God has accomplished for us in Christ. The biblical gospel, by contrast, is like fuel in the furnace of worship. The more you understand about it, believe it, and rely on it, the more you adore God both for who he is and for what he has done for us in Christ.”

Available in both hardcover and ebook formats, What Is the Gospel? has received commendations from Kevin DeYoung (senior pastor of Christ Covenant Church, Matthews, North Carolina), Albert Mohler (president of the Southern Baptist Theological Seminary), David Platt (author of Radical), and others.

Collin Hansen, editorial director of the Gospel Coalition, writes, “Gilbert cuts through the confusion by searching Scripture to answer the most important question anyone can ask. Even if you think you know the good news of what God has done in Christ, Gilbert will sharpen your focus on this glorious gospel.”

“What an honor to publish this book by a brilliant pastor-theologian with a gift of championing and clarifying the most important subject in the world,” notes Justin Taylor, Crossway’s Publisher for books. “It is indeed gratifying that over a quarter of a million copies are now in print around the world.”

What Is the Gospel? by Greg Gilbert
Available from Crossway Religion / Christian Theology / Soteriology
ISBN 978-1-4335-1500-2 5.0″ x 7.0″ • Hardcover $12.99 • 128 pp.

ABOUT THE AUTHOR:  Greg Gilbert (MDiv, The Southern Baptist Theological Seminary) is senior pastor at Third Avenue Baptist Church in Louisville, Kentucky. He is the author of Why Trust the Bible?; Who Is Jesus?; and James: A 12-Week Study, and is the coauthor (with Kevin DeYoung) of What Is the Mission of the Church? twitter.com/greggilbert

Founded in 1938, Crossway is a not-for-profit global Christian publishing ministry that publishes gospel-centered, Bible-centered content, to honor our Savior and serve his Church. Crossway seeks to help people understand the all-encompassing implications of the gospel and the truth of God’s Word—for all of life, for all eternity, and for the glory of God alone. Crossway is the global publisher of the ESV® (English Standard Version®) Bible, more than 1,000 Christian books, and an extensive list of gospel literature. For additional information, visit crossway.org.


WHAT PEOPLE ARE SAYING ABOUT WHAT IS THE GOSPEL?

“Greg Gilbert is one of the brightest and most faithful young men called to serve the church today. Here he offers us a penetrating, faithful, and fully biblical understanding of the gospel of Jesus Christ. There is no greater need than to know the true gospel, to recognize the counterfeits, and to set loose a generation of gospel-centered Christians. This very important book arrives at just the right moment.”
— R. Albert Mohler Jr., President, The Southern Baptist Theological Seminary

“Two realities make this a critically important book: the centrality of the gospel in all generations and the confusion about the gospel in our own generation. What Is the Gospel? provides a biblically faithful explanation of the gospel and equips Christians to discern deviations from that glorious message. How I wish I could place this book in the hands of every pastor and church member.”
— C.J. Mahaney, Senior Pastor, Sovereign Grace Church of Louisville

“Greg Gilbert contends that the current evangelical understanding of the gospel is lost in a fog of confusion. He burns away that fog by shining fresh light on an old subject. Gilbert writes in a clear, concise, and colloquial style that will especially appeal to young adults. What Is the Gospel? will sharpen your thinking about the gospel, etching it more deeply on your heart so you can share the good news of Jesus Christ with boldness. It will leave you pondering the extent to which the gospel has impacted your own life. It will cause you to cry out with thankfulness to God for what Christ has accomplished.”
— James MacDonald, Senior Pastor and Elder, Harvest Bible Chapel, Rolling Meadows, Illinois; author, Vertical Church

“A wonderful telling of the old, old story in fresh words—and with sound warnings against subtle misrepresentations. As the old gospel song attests, and as is true of Greg Gilbert’s fine book, those who know the old, old story best will find themselves hungering and thirsting to hear this story like the rest.”
— Bryan Chapell, Pastor, Grace Presbyterian Church, Peoria, Illinois

“Greg Gilbert is someone I have had the honor and privilege of teaching and who is now teaching me. This little book on the gospel is one of the clearest and most important books I’ve read in recent years.”
— Mark Dever, Pastor, Capitol Hill Baptist Church, Washington, DC; President, 9Marks

“What is the gospel? This short but powerful book answers that question with a clear and concise presentation. It is a superb treatment of the good news. Read it and then pass it on.”
— Daniel L. Akin, President, Southeastern Baptist Theological Seminary

“Greg Gilbert, with a sharp mind and a pastor’s heart, has written a book that will be helpful for seekers, new Christians, and anyone who wants to understand the gospel with greater clarity. I’ve been waiting for a book like this! As a sure-footed guide to a surprisingly controversial subject, it clears up misconceptions about the gospel, the kingdom, and the meaning of the cross.”
— Kevin DeYoung, Senior Pastor, Christ Covenant Church, Matthews, North Carolina

“What Is the Gospel? demonstrates in a sensitive and intriguing way that the gospel is indescribably profound as well as eminently describable—clear enough for anyone to comprehend.”
— Paige Patterson, President, Southwestern Baptist Theological Seminary

“Greg Gilbert cuts through the confusion by searching Scripture to answer the most important question anyone can ask. Even if you think you know the good news of what God has done in Christ, Gilbert will sharpen your focus on this glorious gospel.”
— Collin Hansen, Editorial Director, The Gospel Coalition; author, Blind Spots

“This book will help you better understand, treasure, and share the gospel of Jesus Christ. And if you think you know enough about the gospel already, you might need it more than you think.”
— Joshua Harris, Former Senior Pastor, Covenant Life Church, Gaithersburg, Maryland; author, Dug Down Deep

“Amidst a contemporary Christian culture characterized by rampant confusion regarding the central tenets of our faith, Greg Gilbert has given us a portrait of the gospel that is clear for those who have believed and compelling for those who have yet to believe. Word-saturated, cross-centered, and God-exalting, What Is the Gospel? will capture your mind’s attention and ignite your heart’s affection for the God who saves us by his grace through his gospel for his glory.”
— David Platt, Pastor-Teacher, McLean Bible Church, Vienna, Virginia; author, Radical

“Greg Gilbert has called the church back to the source of her revelation. In a simple and straightforward manner, he has laid bare what the Bible has shown the gospel to mean.”
— Peter J. Akinola, Primate of the Church of Nigeria, Anglican Communion

“Clarity on the gospel brings both confidence in the gospel and conviction concerning core gospel truths. This excellent book is wonderfully clear and biblically faithful, and will repay reading with renewed gospel focus.”
— William Taylor, Rector, St. Helen’s Bishopsgate, London; author, Understanding the Times and Partnership

“When I think of the centerpiece of my Bible, my heart immediately embraces the gospel. I know many people who love the gospel, but I’m always open to loving it more and understanding it better. Greg Gilbert has written this book to help us to know and love the gospel more.”
— Johnny Hunt, Former President, The Southern Baptist Convention; Senior Pastor, First Baptist Church Woodstock, Woodstock, Georgia

“What makes this book profound is its simplicity. Perhaps the greatest danger in Christianity is making assumptions about what the gospel is without hearing the Bible’s clear and definitive voice. It is not an overstatement to say this may be the most important book you’ll read about the Christian faith.”
— Rick Holland, Senior Pastor, Mission Road Bible Church, Prairie Village, Kansas

“‘Gospel-centeredness’ has become the new, vogue term for pastors and churches. Greg Gilbert does a masterful job in this book explaining what that gospel actually is. He shows us that many well-meaning churches have distorted the gospel through false teaching, and others have abandoned the gospel because of embarrassment or simply neglect. This is a profound analysis of the gospel, expressed in a poignant, relevant way. I am very grateful for Greg’s prophetic call to return to the straightforward message of the cross.”
— J. D. Greear, Pastor, The Summit Church, Raleigh-Durham, North Carolina; author, Not God Enough and Stop Asking Jesus Into Your Heart

REVIEW COPIES/INTERVIEWS: Lauren Harvey lharvey@crossway.org (630) 682-4300, ext. 6031

Sign Up To Receive Industry News Each Week

Subscribe

This Month’s Bestsellers

VIEW BY GENRE
1 THE ISRAEL DECREE
AMIR TSARFATI
2 LET THE JOURNEY BEGIN
MAX LUCADO
3 PRACTICING THE WAY
JOHN MARK COMER
4 THE 5 LOVE LANGUAGES
GARY CHAPMAN
5 JESUS CALLING
SARAH YOUNG
6 NEW MORNING MERCIES
PAUL DAVID TRIPP
7 JESUS CALLING FOR GRADUATES WITH SCRIPTURE REFERENCES
SARAH YOUNG
8 FORGIVING WHAT YOU CAN'T FORGET
LYSA TERKEURST
9 THE CASE FOR CHRIST
LEE STROBEL
10 JESUS CALLING FOR MOMS
SARAH YOUNG
View All
1 WHEN GOD SPEAKS
JOSHUA GILES
2 SEEING THE SUPERNATURAL
LEE STROBEL
3 EXPERIENCE JESUS. REALLY.
JOHN ELDREDGE
4 THE TRUST JOURNEY
LYSA TERKEURST
5 AMBUSH
COBLE, COLLEEN
6 A MILLION TINY MOMENTS
EMILY A. JENSEN AND LAURA WIFLER
7 THE MARRIAGE YOU WANT
SHEILA WRAY GREGOIRE AND KEITH GREGOIRE
8 TOUGH TOPICS
KELLY K
9 LIFT YOUR EYES
WHITNEY NEWBY
10 MAKE SENSE OF YOUR STORY
ADAM YOUNG
View All
1 SILENT HORIZONS
CHAD ROBICHAUX
2 EVERY HOUR UNTIL THEN
GABRIELLE MEYER
3 THE HIDDEN PRINCE
TESSA AFSHAR
4 REDEEMING LOVE
FRANCINE RIVERS
5 WHEN CRICKETS CRY
CHARLES MARTIN
6 HINDS' FEET ON HIGH PLACES
HANNAH HURNARD
7 A LINEAGE OF GRACE
FRANCINE RIVERS
8 HINDS' FEET ON HIGH PLACES: AN ENGAGING VISUAL JOURNEY
HANNAH HURNARD
9 THE KEEPER
CHARLES MARTIN
10 THE SHACK
WILLIAM PAUL YOUNG
View All
1 THE ISRAEL DECREE
AMIR TSARFATI
2 LET THE JOURNEY BEGIN
MAX LUCADO
3 PRACTICING THE WAY
JOHN MARK COMER
4 THE 5 LOVE LANGUAGES
GARY CHAPMAN
5 JESUS CALLING
SARAH YOUNG
6 NEW MORNING MERCIES
PAUL DAVID TRIPP
7 JESUS CALLING FOR GRADUATES WITH SCRIPTURE REFERENCES
SARAH YOUNG
8 FORGIVING WHAT YOU CAN'T FORGET
LYSA TERKEURST
9 THE CASE FOR CHRIST
LEE STROBEL
10 JESUS CALLING FOR MOMS
SARAH YOUNG
View All
1 THE ACTION BIBLE
SERGIO CARIELLO
2 THE BEGINNER'S BIBLE
THE BEGINNER'S BIBLE
3 THE JESUS STORYBOOK BIBLE
SALLY LLOYD-JONES
4 THE WORLD NEEDS WHO YOU WERE MADE TO BE
JOANNA GAINES
5 WHEREVER YOU GO, I WANT YOU TO KNOW...
MELISSA B. KRUGER
6 GREAT AND SMALL PRAYERS FOR BABIES
PAMELA KENNEDY
7 MOSTLY WHAT GOD DOES IS LOVE YOU
SAVANNAH GUTHRIE
8 THE COMPLETE ILLUSTRATED CHILDREN'S BIBLE
JANICE EMMERSON
9 THE WORLD NEEDS THE WONDER YOU SEE
JOANNA GAINES
10 BEDTIME PRAYERS FOR LITTLE ONES
MAX LUCADO AND DENALYN LUCADO
View All
1 LIVE ON PURPOSE
SADIE ROBERTSON HUFF WITH BETH CLARK AND TAMA FORTNER
2 WELCOME TO ADULTING
JONATHAN POKLUDA AND KEVIN MCCONAGHY
3 SINGLE, DATING, ENGAGED, MARRIED
BEN STUART
4 THE PURPOSE DRIVEN LIFE SELECTED THOUGHTS AND SCRIPTURES FOR THE GRADUATE
RICK WARREN
5 THE 5-MINUTE BIBLE STUDY FOR TEEN GIRLS
CAREY SCOTT
6 POCKET PRAYERS FOR GRADUATES
MAX LUCADO
7 YOURS, NOT HERS
KARI KAMPAKIS
8 DO HARD THINGS
ALEX HARRIS AND BRETT HARRIS
9 GOD IS WITH YOU EVERY DAY
MAX LUCADO
10 THE PRAYER MAP FOR TEENS
COMPILED BY BARBOUR STAFF
View All
1 BIBLE PROMISES FOR MOMS
HEIDI ST JOHN
2 ONE-MINUTE INSIGHTS FOR MEN
JIM GEORGE
3 ONE-MINUTE INSPIRATIONS FOR WOMEN
ELIZABETH GEORGE
4 THE GOSPEL STORY
MARY WILEY
5 365 READ-ALOUD BEDTIME BIBLE STORIES
DANIEL PARTNER
6 KNOW YOUR BIBLE
PAUL KENT
7 MINI DEVOTIONS GRACE FOR TODAY
SOLLY OZROVECH
8 BIBLE PROMISE BOOK - KJV
BARBOUR PUBLISHING
9 199 PROMISES OF GOD
BARBOUR PUBLISHING
10 HEAVEN
RANDY ALCORN
View All
1 KJV BIBLE GIANT PRINT FULL SIZE BIBLE
CHRISTIAN ART PUBLISHERS
2 ESV CHURCH BIBLE
CROSSWAY
3 ESV STUDY BIBLE
PACKER, J. I.
4 CSB SHE READS TRUTH BIBLE, Grey
MYERS, RAECHEL
5 KJV PERSONAL SIZE LARGE PRINT REFERENCE BIBLE
HOLMAN BIBLE PUBLISHERS
6 ESV STUDENT STUDY BIBLE
CROSSWAY
7 NKJV PERSONAL SIZE LARGE PRINT REFERENCE BIBLE
THOMAS NELSON
8 NIV ADVENTURE BIBLE
ZONDERVAN
9 NIV THE WOMAN'S STUDY BIBLE
THOMAS NELSON
10 NIV LARGE PRINT VALUE THINLINE BIBLE
ZONDERVAN
View All
1 ESV ECONOMY BIBLE
CROSSWAY
2 ESV ECONOMY HOLY BIBLE FOR KIDS
CROSSWAY
3 ESV ECONOMY LARGE PRINT BIBLE
CROSSWAY
4 KJV ECONOMY BIBLE
THOMAS NELSON
5 NIV LARGER PRINT HOLY BIBLE, ECONOMY EDITION
ZONDERVAN
6 KJV GIFT & AWARD BIBLE, Black
THOMAS NELSON
7 NIV ECONOMY BIBLE
ZONDERVAN
8 NLT LARGE PRINT ECONOMY HOLY BIBLE, OUTREACH EDITION
TYNDALE
9 NLT ECONOMY TEXT BIBLE
TYNDALE
10 NIV GIFT & AWARD BIBLE, Black
ZONDERVAN
View All
1 New International Version
2 English Standard Version
3 King James Version
4 New Living Translation
5 New King James Version
6 Christian Standard Bible
7 Reina Valera
8 New International Reader's Version
9 New Revised Standard Version
10 New American Standard Bible
View All
1 UN ANO CON DIOS
B&H ESPANOL EDITORIAL
2 PERDONA LO QUE NO PUEDES OLVIDAR
LYSA TERKEURST
3 LOS 5 LENGUAJES DEL AMOR EDICION REVISADA
GARY CHAPMAN
4 EL PODER DE LA MADRE QUE ORA
STORMIE OMARTIAN
5 UNA MUJER SABIA
WENDY BELLO
6 EL PODER DE LA MUJER QUE ORA
STORMIE OMARTIAN
7 UNA MUJER CONFORME AL CORAZON DE DIOS
ELIZABETH GEORGE
8 UNA VIDA CON PROPOSITO
RICK WARREN
9 DE MENOS A MAS
RASHEL DIAZ
10 DESTINADO AL EXITO
DANTE GEBEL
View All
1 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Negro tapa dura
B&H ESPANOL EDITORIAL
2 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, ROSA
B&H ESPANOL EDITORIAL
3 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, Negro imitacion piel
B&H ESPANOL EDITORIAL
4 RVR1960 BIBLIA DEL PESCADOR LETRA GRANDE
DIAZ-PABON, LUIS ANGEL
5 RVR60 SANTA BIBLIA LETRA SUPERGIGANTE
RVR 1960- REINA VALERA 1960
6 RVR1960 BIBLIA PARA REGALOS Y PREMIOS, TURQUESA
B&H ESPANOL EDITORIAL
7 RVR1960 BIBLIA DE APUNTES
B&H ESPANOL EDITORIAL
8 RVR1960 SANTA BIBLIA EDICION PORTATIL CON CREMALLERA
RVR 1960- REINA VALERA 1960
9 RVR1960 BIBLIA LETRA GRANDE TAMANO MANUAL EDICION TIERRA SANTA
B&H ESPANOL EDITORIAL
10 RVR60 SANTA BIBLIA TIERRA SANTA LETRA GRANDE
VIDA
View All
1 LA GRAN HISTORIA DEL EVANGELIO
B&H ESPANOL EDITORIAL
2 PREOCUPATE MENOS Y ORA MAS
DONNA K. MALTESE
3 365 HISTORIAS BIBLICAS PARA LA HORA DE DORMIR
COMPILED BY BARBOUR STAFF
4 EL SECRETO DE LA PAZ PERSONAL
BILLY GRAHAM
5 DEMASIADO BENDECIDA PARA ESTAR ESTRESADA
DEBORA M. COTY
6 DEVOCIONALES DE 3 MINUTOS PARA HOMBRES
COMPILED BY BARBOUR STAFF
7 UN HOMBRE CONFORME AL CORAZON DE DIOS
JIM GEORGE
8 JESUS SALVA AL MUNDO
VIDA
9 ESTUDIO BIBLICO DE 5 MINUTOS PARA MUJERES
COMPILED BY BARBOUR STAFF
10 ESCOGE EL GOZO
COMPILED BY BARBOUR STAFF
View All

Upcoming Events

ECPA International Christian Rights & Export Fair
June 17-18, 2025 | Chicago, Illinois
ECPA webinar: Building and Managing an Effective Intern Program
July 11 | 10 am central
ECPA webinar: Communicating Appreciation in the Workplace
August 8 | 10 am central
ECPA Asia Rights & Export Fair
September 1-2, 2025 | Bangkok, Thailand
ECPA C-Suite Symposium
September 7-9, 2025 | Tucson, Arizona

Career Center

Marketing Manager, Christian Publishing Group
Penguin Random House Christian Publishing Group, Colorado Springs, Colorado or Remote
Key Account Sales Coordinator
Crossway, Wheaton, Illinois
Accounting Assistant
Crossway, Wheaton, Illinois
Book Marketing Manager
Moody Publishers, Chicago, IL | Hybrid
Purchasing and Supply Coordinator
Crossway, Wheaton, Illinois
Book and Bible Typesetter
Crossway, Wheaton, Illinois
Acquisitions Editor
Harvest House Publishers, Eugene, Oregon
ECPA LOGO
submit icon

Submit a News Item

Submit industry related news releases to rushtopress @ecpa .org for consideration. Rush to Press is sent every Monday and eligible releases must be received by end of day Friday prior to the Monday’s publication.

announce icon

Career Posts

To announce a job opening in Rush to Press, post it first at the ECPA Career Center and your announcement will appear in the next issue.

subscribe icon

Subscribe

To receive Rush to Press, along with other industry updates from ECPA, please follow the instructions here to create or modify your ECPA community profile. To subscribe to Rush to Press without using a profile, subscribe here.

unsubscribe icon

Unsubscribe

If you would like to be removed from the Rush to Press distribution list, please edit your ECPA profile preferences or email info @ecpa .org.

advertise icon

Advertise

If you would like to reach over 3,300 industry subscribers and media contacts each week, consider advertising in Rush to Press. Contact sponsorship @ecpa .org for more information.

More news at RushtoPress.org. #RushtoPress @ECPA
This is a publication of the Evangelical Christian Publishers Association. For more information about ECPA, contact info@ecpa.org or visit ECPA.org.
Copyright © 2025 · ECPA